Being a Post Graduate program the curriculum will broadly focus on: Universal design thinking & research, strategic approaches towards meaningful differentiators, contextual innovation methods, smart technologies, social & cultural studies, participative design development process. The first and second semesters will be ‘hands-on’, cover concepts of product design related to trans-generational users and will emphasize on creative ideas, making & testing. Courses on Universal design principles, Form study, Human factors, Semiotics, Materials and Manufacturing technologies will be studio/theory based. The design project will look at everyday objects of purpose. The third semester will focus on the rationale: strategy, value, feasibility & viability related aspects of design development. Inputs being Product-Industry economics, Smart digital technologies, User experience design. The design project will look at products, furniture systems from various consumer and business verticals. The fourth semester opens to a system level thinking approach: social design and innovation, sustainability factors, service design and public policy. The design project will look at intervention in the area of public utilities and areas of national concern. The prospective student is creative with strong aesthetic sensibilities and problem solving abilities, has an open non-judgmental outlook, passionate about positive change, empathetic towards needs and aspirations of people of all cultures and walks of life, keen observer and insightful, in-depth thinker and a doer, group work skills and adaptive, sound domain knowledge of past specialization.